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    01

    Jul 14

    First-time parents

    Preparing for the arrival of your first baby First-time UK parents spend more than £492 million[1] each year preparing for the arrival of their first baby, according to research from Aviva. This equates to £1,619 per family and shows a 17% increase to the £1,389 total in March 2012[1]. Essential purchasesThe new study of 2,000 recent parents found that this is the average amount spent on baby essentials such as prams, baby clothes, cots, car seats and nappies, as well as other nice-t...